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.............fishing finland,I like a deal too,but,funny thing,you pay to go to the expo,and SO DO THE FLY SHOPS. Not only do they have to pay for the space,but transportation,employee wages,displays,theft,etc. When I talk to these guys,they don't always jump for joy because it is show season. It is a lot of work and expense with not a lot of reward. It IS a great way to see what is new in equipment and techniques,which I think is something you asked about.